Hello!

As an Orlando native, it’s a joy to work with local businesses. Good design is an integral part in making it in today’s society; staying on top of trends and what’s relevant is more valuable than many care to admit. And while it can be frustrating (and maybe even slightly annoying), I do it genuinely and authentically.

I don’t believe in doing anything without purpose or heart. People know when you are faking relevancy or passion, and I refuse to do something just because everyone else is doing it. It’s more important to see what people are doing and spin it into something that is unique and on-brand — not just trendy.

I studied graphic design and fine art in school, and while that’s where it all started, that’s definitely not where it ends. After working 5 years in marketing at a non-profit, I set out on my own to expand my abilities: social media management, email marketing, photography/videography, and floral design are the things I just happened to pick up first. But creativity and artistic skills are a never-ending pursuit, and I’ll try my hand at anything.

After a year learning new things, I re-entered the corporate design field as Senior Graphic Designer for Tijuana Flats, a Tex-Mex chain that started locally and has expanded to multiple southeastern states. After quickly learning the brand, I gained more responsibility and became the sole creator for the brand.