Backyard Barbacoa

Tijuana Flats Campaign

Role: Creative Director and Designer

Summer is finally here and we all know what that means: family cookouts, pool parties, lying in the sun all day, late nights — is there a better time to be alive?

For the first time in years, Tijuana Flats released a new protein that can be put on all of their entrees, and does anything say backyard barbecue like barbacoa? Especially with it originating in the Caribbean, it’s the perfect new offering to coincide with warm weather. Paired with a new Mango Jalapeno Agua Fresca and street corn side, there’s no end in sight to the chill summer vibes.

The perfect poolside does exist, by the way, and it’s in Tijuana Flats world. There’s a touch of luxe Mexican resort to it with the terrazo deck and palm leaf, and a mesh bag with mangoes makes us believe we just got back from picking them right off the tree.

PHOTOGRAPHER Mike Gluckman
FOOD STYLIST Aracelis Thompson
R&D Cheryl Hardway